HOW TO WRITE AN EFFECTIVE JOB AD
Date Modified: 02.26.2009
Content: Write an ESL teacher recruitment job ad
Starting Notes
- Write a unique job ad title
- Write an interesting and descriptive job ad
- Include your logo and/or pictures of your school or company
- Only post one job ad per week
- To help your ad gain approval please read our posting guidelines
Writing a Job Ad Title
- Write about the most positive aspects of the position offered by your school or company
- Always use proper capitalization and correct spelling.
- Read other job ad titles and use them as inspiration
- Are you offering a higher salary than your competition? Put it in your job ad title!
Examples of Job Ad Titles:
Well Established School Needs English Teacher - High Salary, Flight and Accommodation Provided
Business English Teacher Needed in Shanghai, China – Over 16,000RMB per Month
Writing a Job Ad Description
- Use proper formatting. Use line breaks, bullets, paragraph indents, etc.
- Write a brief introduction about your school or company.
- Write about a specific job ad. Include qualifications, requirements and a character profile if necessary.
- Try to avoid long lists of jobs.
- If you are a recruitment company, tell people why you are better than others offering the same service.
- Give as much detail in the least amount of words possible.
- Include details on how to apply.
- Write about what a teacher is looking for in a teaching position.
What English teachers look for first
- Salary
- Paid Airfare
- Paid visa sponsorship
- Accommodation
- Health Insurance
- Vacation Time
Other important information
- Working hours
- Overtime pay
- Class sizes
- Teaching resources available
- Start date
- Contract length
- Working environment
- Tax issues
Typical ESL job Ad Format
Paragraph one: Write a short paragraph about your school or company
Paragraph two: Write about the specific job being offered
Paragraph three: Write about what you offer the teacher.
Paragraph four: Write about the qualifications and requirements
Paragraph five: Write about how to apply
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